HEE DO

Illustrator Animator Filmmaker
Former student at Calarts, CA
email@heedo.work

→ Overview


Work on progress_SUMMER





Hyundai_NEW LOOK


We embrace a fresh start for the Hyundai Department Store Trade Center branch with a new vision. The keywords New Era, New Future, New Attitude, New Look, and New Life capture the new look of the Hyundai Department Store.






Hyundai_SEASON PROMOTIONS

We created a short loop animation with the theme of cool waves of summer, fallen leaves in autumn, and the countdown to New Year's Day in the winter. These animations serve to announce the upcoming season at Hyundai Department Store Trade Center.










KyungGi Typeface_TEASURE& INFO


We created two promotional animations for KyungGi Cheonnueon typeface with Yoonjung Park & typo lab Which explains the characteristic features of KyungGi Cheonnueon typeface.





2016 Design Camp_ETERNAL SUMMER

We produced a promotional video for an event “2016 Design Camp - Eternal Summer”





Daily Kyung Hang_LET’S VOTE


We conducted a GIF loop animation series for the 20th National Assembly election with Kyung Hyang Daily. This SNS campaign is targeted to help the younger generation who are less interested in politics.





Calarts Motion Show_ ILLUSION

We examined a form of typography that cannot be fixed. This experiment was developed and applied to the 10-second opening sequence for the CalArts Motion Show 2012.





Ted X Calarts

We developed a design identity for the TEDxCalArts event. These symbols portray the keyword performance. Ten-second motion graphic spots introduce each participant. 




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